Now that you know who to send thank you notes to, it's time to figure out the how and the when. In today's digital workspace, it's important to be eco-friendly and eliminate the use of paper, but thank you cards are the one exception. There's something special and elegant about a hand written note, especially one expressing gratitude.Thank you notes aren't just for wedding gifts anymore. Use this list as a way to integrated gratitude into your business life. It won't be long before you're reaping the benefits of showing your network appreciation.When to Send a Thank You Note: Business Edition
After InterviewsOnly 20% of candidates send thank you notes following an interview. A simple note could be what sets you apart from the competition and what helps you land your dream job. Remind the interviewer why you are a good fit for the position and company. Follow up on any outstanding topics you discussed. Thank them for their time and consideration. If it's a situation that the decision is going to be made quickly and you're nervous that a mailed letter wouldn't get there in time, send both an email and a hand written note. This will cover your bases and show the extra effort.
After MeetingsCalendars can quickly fill up with multiple meetings a day, but don't worry-not every meeting deserves a thank you. After important meetings, send thank you notes to the key players. Thank them for attending, giving their valuable time, and sharing their insights.
After EventsWork events often mean meeting a spew of new people. Thank them for the pleasure of their company and for sharing information with you. Thanking new contacts will help you integrate networking into your everyday life. Work events aren't the only place to form new connections though. There are a lot of unexpected networking locations where you could bump into your next client.
After ReferralsWord of mouth marketing is not only free, but arguable the most valuable. Client referrals tend to be more profitable, because they spend more and stay longer. If a client is willing to risk their reputation by referring your company, it's a strong indicator that you're doing something right. After taking a risk to endorse you, referrers definitely deserve a thank you. Thank them for believing in you and helping you grow your business.
After RejectionWhether it's a rejected sales pitch, a turned down project proposal, or an unsuccessful interview, rejection can be hard to handle. Show you can still be gracious is times of rejection. Don't burn any bridges. Let them know that you still appreciated their time and consideration and would be grateful for any referrals, consideration in the future, new contacts, or anything fitting that would help your situation.
AnniversariesCelebrate client anniversaries annually, depending on the nature of your business. A thank you note signed by all of your employees is a great way to connect with your clients and continue to nurture the relationship for the future. Perhaps even send along some treats the whole office can enjoy.
HolidaysThe holiday season is a great reminder to connect with clients. Pro Tip: Write holiday notes in November. It won't be too early that the content won't still be relevant and it will avoid adding one more tedious task to your to do list during the busy holiday season, especially if your year end is December 31.
Out of the Blue!Surprise and delight your clients, partners, vendors, mentor and new connections by sending a note out of the blue. There doesn't always have to be a specific reason to thank others.
With the exception of after interviews, any other time you send a thank you card it will most likely come as a nice surprise to the receiver. This unexpected gesture can be short and sweet, since they'll be happy to have received anything at all.While you take care of your business by showing gratitude, let us take care of your business by helping it function smoothly with managed print services, electronic document management, and more. Contact us today to find out how we can help you build a customized solution for your business.